Speeches can be a terrifying idea from any point of view you may look at them. Voicing them out can be scary especially if you are not used to talking in front of an audience. Writing them can be challenging because it is very easy to get lost in ideas. And listening to them can be awful if you are not interested in the subject, if your interest is not arisen or if you are the target of a “moralizing” speech.

Speech writing is not an easy thing to do, that is a given fact and most of the people believe they cannot do it. However, what you may want to know is the fact that writing speeches is a skill, just as learning how to use the computer is and that if you manage to practice it enough, you will get to a point where you can master it.

One of the main things you will have to keep in mind when writing a speech is the fact that it should be extremely coherent and logical. This can be difficult to do, especially if you have many ideas running through your mind about what this speech should contain, but if you follow a clear structure things will be much easier. Here are some of the most important tricks related to being logical when writing speeches:

1. Make sure that the introduction part catches the attention of the audience. Asking questions or putting the entire issue at hand in a different light than the audience is used to can be a good way of doing this. Do make sure that the introductory part does not last for more than a maximum of 10% to 15% out of the entire length of the speech because you can easily lose your audience this way.

2. Organize your arguments very clearly. Use linking words such as “first of all”, “secondly”, “consequently” and so on.

3. Make sure that you re-establish the connection with the audience once in a while by using second person pronouns and verbs (which will unconsciously trigger the attention of the listeners).

4. When you reach your ending, take a brief journey into pointing out the main ideas argued in the entire speech. Again, make sure the ending is no longer than a maximum of 15% out of the entire speech because you risk losing the audience in the most important moment: the residual message or the call for action